CPD’s Top 10 Public Diplomacy Stories of 2013

Pope Francis as he arrived in Vatican City's St. Peter's Square on March 19, 2013 for his inaugural mass. Credit: Valdrin Xhemaj / EPA / LANDOV via NPR.org
Pope Francis as he arrived in Vatican City’s St. Peter’s Square on March 19, 2013 for his inaugural mass. Credit: Valdrin Xhemaj via NPR.org

Public diplomacy fans should read the list of the 10 biggest public diplomacy stories of last year.  Thanks to the University of Southern California’s Center on Public Diplomacy, we can see the global trends and how public diplomats are responding to those trends.

From the Pope to Putin to Pakistan, there are new players and new narratives emerging in this evolving field of public diplomacy. It is inspiring to see Malala on the list of public diplomats for 2013.  Her physical and emotional journey from schoolgirl to global advocate has elevated girls education to the forefront of the struggle for equal rights for women and girls the world over.  It reminds us that there is so much work to be done to champion the rights of young women to be educated and to participate in the economies and politics of their countries.

Throughout the Middle East, Asia, Latin America, Africa and Europe, the issues of female participation in the social, cultural, political and financial sphere of governance and society is critical to unlocking the potential of individuals to make a difference in civil society building.  Public diplomacy can echo those sentiments and strengthen those calls.

Read the top three stories below. For the full list, view the article on the CPD website.

1. Pope’s Global Outreach Spotlights Poverty and Inequality
Since the inauguration of Pope Francis in March 2013, the Vatican has been engaging with publics around the world by acknowledging local equality, economic, and development issues. The resulting shift in public perception of the Catholic Church continues to unfold.

2. Putin Embraces Soft Power, with Mixed Results
Russian President Vladimir Putin had a busy year of public diplomacy efforts, including addressing the American public through a New York Times op-ed and authorizing the release of activists imprisoned on charges of blasphemy. However, his efforts toward enhancing Russia’s soft power in the lead-up to the 2014 Sochi Winter Olympics have been undermined by his public stance against gay rights, which created negative fallout in much of the Western world.

3. Girl Power, Malala’s Quest for Education
16-year-old Malala Yousafzai survived an assassination attempt by the Taliban to become the youngest Nobel Peace Prize nominee in the award’s history. Yousafzai’s message of peace has made her an international symbol of survival and strength for young people, women, and others impressed by her resilience against all odds.

The Russian Proposal and the Public Diplomacy Battle over Syria

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The already fascinating thrust and parry between the United States and Russia over Syria just got even more interesting with the latest Russian proposal calling on Damascus to give up its chemical weapons. This high stakes debate about war and peace unfolding in Washington, Moscow and other capitals around the world has important public diplomacy implications.

President Obama’s decision on August 31 to hit the pause button rather than launch button on military action against Syria reflected American concerns that there was insufficient political legitimacy to offset the lack of a United Nations Security Council resolution authorizing the use of force to punish the Assad regime for its alleged use of chemical weapons. There was a UN resolution two years ago when NATO intervened in Libya.

The pursuit of congressional and parliamentary backing was considered partial compensation, but there was an unexpected setback when the British House of Commons defeated a resolution to authorize force in Syria. The Obama administration continues to make its case for action, but getting a resolution authorizing the use of force through a deeply divided Congress is an uphill struggle, particularly in the House of Representatives.

The choice to seek popular and representative approval for military action is a political roll of the dice, but also an interesting civics lesson. The leaders of the world’s most enduring democracies are governing according to the wishes of their people, and subject to meaningful checks and balances by co-equal legislative branches. This assumes that President Obama would follow the lead of Prime Minister David Cameron and abide by the result of the congressional vote (assuming one takes place) that he said he didn’t need, but sought anyway. Meanwhile, a dictator uses all the weapons at his disposal, including chemical weapons, to hold on to power, backed by those who cynically use international law to undermine international norms. The process, slow and messy as it is, puts in sharp relief what is at stake in Syria.

The United States, Britain and France have presented compelling accounts that chemical weapons have been used in the increasingly brutal Syrian civil war. But there is not yet a “smoking gun” that definitively ties the latest chemical attacks that killed more than 1,400 people to the Syrian military or Assad himself. The results of a UN inspection to confirm the crossing of the red line regarding the use of chemical weapons are still pending, although its mandate does not include a judgment regarding who did it.

To many, this smacks of the Iraq debate ten years ago, a public diplomacy nightmare for the United States that will continue to handicap perceptions of American power and influence for years to come.

Mr. Obama has insisted that the unfolding tragedy in Syria represents a challenge for the international community, not just the United States. “I didn’t set a red line,” President Obama said about chemical weapons during remarks in Sweden recently. “The world set a red line.”

But while many countries are critical of the Assad regime, a lot less have openly called for a military strike. And fewer still seem prepared to directly participate. Many Americans are asking themselves, if the United States is considering defending widely accepted norms under the Chemical Weapons Convention (to which Syria is not a signatory), where is the rest of the world? Russia and China have effectively sidelined the United Nations. Many within the Arab League are hedging their bets.

But on the heels of a G-20 summit that featured open competition between Putin and Obama over international expressions of support for their colliding strategies on Syria, Putin has played a hole card that potentially takes the initiative away from Obama and shifts the debate from military back to political action.

While on the surface it appears to wrong-foot the president, it puts the onus on Putin to actually deliver. If Syria balks, it actually strengthens Obama’s argument for military action.

Obama should hit the pause button again, request that Congress suspend its consideration of a war resolution, move the debate back to the UN and see if Russia and China are prepared to give the international community a more meaningful role in the Syrian conflict. A UN resolution should authorize an intrusive international inspection regime to monitor Syria’s chemical weapons, since destroying its existing stockpile will take many years.

War-weary publics have expressed their fears that Syria would become another Iraq, circa 2003. Accepting the Russian offer, and then codifying and verifying it, would place UN inspectors on the ground who would work to at least take chemical weapons out of the deadly equation of the Syrian civil war. This would turn Syria into another Iraq, but circa 1991.

There are public diplomacy risks and costs to this course as well, but far fewer than starting another perceived American war in the Middle East.