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Celebrating the Launch of the 2024 Adventure Tourism Development Index: A Global Tool for Adventure Travel Competitiveness

The George Washington University International Institute of Tourism Studies (GW IITS) and the Adventure Travel Trade Association (ATTA) are thrilled to announce the launch of the 2024 Adventure Tourism Development Index (ATDI). This global ranking, now in its most...

The Power of Indigenous-Led Tourism

On Indigenous Peoples’ Day, we honor the resilience, contributions, and sovereignty of the Native peoples who were the original stewards of the land. First proclaimed in 2021 by President Biden, this day is a reminder of our country’s responsibility to recognize and...

Voices of the Black Hills: SDNTA Tour Guide Training Program Strengthens Native Storytelling Through Tourism

The Black Hills, or Pahá Sápa, hold a profound significance for the Lakota people, not just as a sacred land, but as the very heart of their cultural identity, spiritual connection, and history. For centuries, these hills have been a source of life, sustenance, and...

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The International Institute of Tourism Studies is a program of the George Washington University's School of Business. We invite you to learn more about how we're contributing to a more responsible and resilient future for the people and places that depend on visitors.
A Year of Firsts for Indigenous Tourism

A Year of Firsts for Indigenous Tourism

As a new year begins, the International Institute of Tourism is brimming with excitement over the momentous developments made in Indigenous tourism in 2023. From the “National Parks and Native Trails of the Dakotas” tour launched in May, to the inaugural Indigenous...

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