We are delighted to share that, over the last six months (September 2019 to March 2020) subscribers to GW Research Matters funding alerts have increased by 6% (from 2,467 to 2,631). We continue to provide regular email updates to over 600 investigators on funding opportunities in 25 research areas.
To improve this service, we monitor how often you Open Email and Open Grant listings. We think this analysis reveals some trends:
High Open Email rate, high Open Grant rate (e.g. Patient-centered research, EM, Infectious disease, Pharm/Phys)
Interpretation: Right audience/ and content is highly relevant/ interesting!
High Open Email rate, low Open Grant rate (e.g. Biochemistry, Anatomy and Endocrinology)
Interpretation: Right audience/ but content not relevant/ interesting?
Low Open Email rate, high Open Grant rate (e.g. Kidney, Pediatrics, and Anesthesiology)
Interpretation: Few are looking for research funding/ and content highly relevant/ interesting!
Low Open Email rate, low Open Grant rate (e.g. Ophthalmology, Endocrinology)
Interpretation: Few are excited about research funding?
We are listening! While our click rates are above the averages across all industries, we’d like to improve with your suggestions. Please send comments to gwsmhsresearch@gwu.edu
