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After the long flight, I was finally in PARIS! I decided to wait for my roommate whose flight was coming a few hours later instead of going straight to the Airbnb. Her flight ended up being delayed and I had to wait at the airport longer than expected. I was starving and the only place to eat in the airport was McDonalds:: barf:: I go up to the kiosk thing to order my heart attack and there are a ton of options for different kinds of burgers – things we don’t get in the good ole US of A. Being basic (and safe) I order the ushe- Chicken nuggets, fries, BBQ sauce, and a water. Super excited for my meal I go to slide in my card and it gets REJECTED! No worries, I have a couple other cards- REJECTED-REJECTED! Oh, great this is a sign that I shouldn’t eat Micky D’s, but I am hungry! Come to find out, I was so busy trying to make sure I packed my two suitcases to capacity, instead of notifying my credit card companies that I will be travelling. Thanks for lookin out Chase!

Hours later my roomie arrives and we Uber it to the Airbnb. Along the drive I see there are a bunch of kebab shops that serve late night food (YAAAASSSSS). The building looked cute from the outside with fake iron balconies. We walk through the big door and there is a spiral staircase and our Airbnb is on the 3rd floor- we drag our bags up the stairs (talk about a work out). The place is cute with hints of a safari theme. We settle in and run downstairs to grab some doner kebabs. These guys don’t do your traditional sauces like tzatziki or garlic sauce, they have interesting sauces such as Samurai (super spicy and obviously my fav), Andalusia (tangy and spicy), and a different approach to ranch and BBQ. The food was delish- or I was super hungry- either way these places are open late and drop fries in the fryer when ordered.

The next day I unpacked my two suitcases realizing I probably don’t need all the clothes I packed :/ Later I ventured out to the grocery store with my handy dandy Google Translate app. I bought the essentials- bread, butter, eggs, milk, pasta, and Prince cookies (if you haven’t had them before- YOU NEED TO). I kept walking around the store trying to look for chicken, beef, or salmon – but NOTHING. Come to find out the French don’t eat a lot of meat on the reg… so their grocery stores aren’t stacked with protein but have a lot of carbs (baguettes, croissants, and other carb and sugar filled treats that are mos def NOT part of my New Year’s Resolution. American grocery store. Looks like I am going to learn how to be a vegetarian in Paris.

Friday was orientation, according to Google Maps the journey is 1 hour and 11 minutes and we have to switch trains at a major station to take the commuter rail into Cergy. My roomie and I have navigated the NYC and DC train system, so we felt like this should be a piece of cake, we added in an extra hour buffer to ensure if we got lost we wouldn’t’ be late. The Metro is right in front of the Airbnb, we bought a book of 10 tickets each and hopped on our first train- super easy. We get to Gare Saint-Lazare where we need to get on the commuter line and are completely lost. Think getting off the train at Union Station, seeing a bunch of stores but no signs for your train in sight... oh and you don’t understand the language. This was basically us trying to ask security guards directions by showing them Google Maps and hand gestures. We finally found a train that would take us to ESSEC, but it kept getting delayed, we ended up waiting 45 minutes for the train to arrive. Finally, 2 and a half hours later we arrived at Orientation. The coordinator was almost done with her presentation when we walked in. I know what you’re thinking- these girls didn’t make it in time for chocolate croissants and coffee, but never fear this is France - there are always croissants and coffee. Sipping on our Frenchie essentials we took a tour of the campus and were told this is the end of Orientation. We spent 2.5hrs getting to ESSEC but spent less than an hour at the school. On the journey home, we figured our way around the station- turns out it’s a HUGE station connected to other stations. A ten-minute walk that is now ingrained into our memory through various corridors to get to our station.

After our crazy commute we realized it was Friday night, so you know what that means- a yummy dinner and bar hopping: D We ate an amazing dinner consisting of escargot, salmon tartare, ravioli, the best steak EVER, and a trio of desserts at La Marina! Post dinner we ventured to this speakeasy through the freezer door of a taco joint (yes you read correctly, a TACO JOINT!) Sadly, we were too full from dinner to indulge in tacos, but the music behind the freezer door made me fall in love with the spot- old school Hip Hop and R&B <3 <3 <3 We kept saying we will leave after the song was over but loved every track playing and ended up making friends with a couple French ladies who gave us suggestions on what bars are good in the area, one in particular- Little Red Door. We left the taco place without tacos (still too full) and headed on over to Little Red Door. There was a little wait, but so worth it. We were seated in the loft with a nice view of the quirky Parisian bar. The bartenders come up to the table to take your order and make great suggestions- this is a must see if you’re ever in Paris.

The journey getting here was a struggle, but once my credit card started working and I met my roomie, I knew this is going to be an amazing life changing experience.

Written By: D’Antione Copeland, Lee Fauteux, Bobby Peddireddy, Gina Romero, Global MBA Class of 2018

 

Like many other smart devices, autonomous vehicles will eventually become a part of the Internet of Things (IoT). Autonomous Vehicles (AVs) will need to share enormous amounts of data with smart infrastructure and other connected cars in order to operate safely and efficiently under a variety of different conditions. Existing wireless networks simply do not have the capacity to handle the 4,000 GB of data that Intel predicts will be shared per car on a daily basis.1 To accomplish this, wireless data grids will have to move beyond the capabilities currently offered by 4G networks.

The fifth generation wireless, also known as 5G, is a fast approaching network system that is set to be available in late 2018. 5G will have a wider bandwidth, faster speeds, higher capacity, improved network coverage, and less latency than 4G networks. Experts predict the 5G network is what is needed to successfully launch autonomous vehicles.2 Autonomous vehicles will shape the future of mobility and infrastructure because they will possess technology that communicates with other cars, roads, bridges, pedestrians, etc. This aggregated data will lead to the creation of Smart Cities with smart infrastructures, and the 5G network is vital to properly gather and process massive amounts of data in real time. It is essential that AVs have this ultra-high speed network because communication between vehicles and infrastructure must always be completely up-to-the-minute to ensure the safety of everyone on the road. The bandwidth and speed made possible by 5G networks will benefit AVs by making cloud computing more able to reliably aid connected cars in making split-second decisions.

 

This blog is part of a series created under the direction of Bonnie Pierce, Lecturer in Strategic Management and Public Policy, for the GW Business School class “Business and Society: Autonomous Vehicles.”

 

1 Landau, Deb. “Intel 5G: The Communications Key to Autonomous Driving” January 2017.

2 Segan, Sascha. “PC Magazine: What is 5G? May 2017.

Last week was the first week of classes. My roommate and I were able to navigate our way through and got to school 45 minutes before class started (talk about overachievers ?). The classes I am taking are all luxury classes so I was extremely excited because these types of courses are not offered at GW.

My first class was Luxury Retail Management in which we learn about how companies communicate their brand and strategies retail strategies to build the brand. There is a required group and individual project due at the end of the course. The group project consists of acting as a secret buyer at one of eight luxury brands who have a large presence in Paris, I picked Chanel (obviously). The individual project is a paper on how major brands are developing omni channel (bridging online and offline customer interactions), my company is Christian Louboutin (long heels red bottoms, long heels red bottoms).

The next class was International Luxury Distribution in which we learn about distribution strategies and business models of successful brands. This class also has a required group and individual project. The group project is to present the dynamics of multi brand distribution for multi-brand concept stores in EMEA. The individual paper is to analyze brand collaborations in a particular sector, my paper will be on Boucheron‘s jewelry collaborations.

Both courses are taught by Denis Morisett who was the former COO of Ralph Lauren Europe, CEO of Pierre Balmain, and Managing Director France of Armani, Director of Luxury Executive Programs, and has been teaching at ESSEC for over 20 years. Needless to say, this man has been around and knows what he is talking about. The courses complement each other in terms of content, in Management you learn how to brand is making its name online and offline and in Distribution you learn how the brand is getting its name across internationally.

The other class I am taking is Anthropology of Luxury Brands in which we learn about the evolution of human’s wants as it relates to luxury. I have never taken an anthropology class before, so I am excited to learn about what actually makes us want to want these crazy outrageously priced items and how have brands utilized these wants to create an empire for themselves. The professor is Simon Nyeck who has a great deal of knowledge in marketing, he received his PhD in Marketing from ESSEC, a Doctoral degree from Paris Dauphine University, GloColl Fellow on Participant-Centered Learning from Harvard Business School, and the list goes on.

The first day of class was so stimulating, I was learning about how all of the big names actually became big names. Hopefully one day I can be one of them :D

 

Written by: Natalie Bernier, PMBA class of 2018; Kasey Chen, PMBA class of 2020; Chris Graff, PMBA class of 2018

 

Standardization, the ability for the critical components of Autonomous Vehicles (AV) to communicate over a common protocol, is essential to improving safety, reducing costs and resources, and making this innovative technology a success. Communication among systems is the key component of interoperability that is necessary for a safer, more convenient, and enjoyable future in transportation.

  • Improve Safety - Innovation in the AV space is accelerating at a breakneck pace. While this helps ensure that some level of AV technology will be available to consumers by 2025, the variations in technology being developed could create proprietary silos of components that do not communicate effectively. Without a standardized platform, safety risks and costs will increase in the long term. Open source development of key critical systems is imperative to ensuring the consumer safety. Interoperability allows instantaneous communication among vehicles, alerting one another of roadside hazards and increasing sight distance between them.

  • Reduce Cost - In order to collaboratively aggregate the best technologies, while continually fostering innovation, interoperability must exist.1 Variation in AV may be concerning for consumers. A survey by AAA shows that 81 percent of Americans feel that AV systems should work consistently and seamlessly across all auto manufacturers.2 Through the ecosystem of partnerships and alliances, cost avoidance opportunities can be realized through the exchange of information. The budget for R&D efforts are wasted in developing competing technologies for the same goal.
  • Enable Innovation - Common platforms spur innovation by creating a connected ecosystem which simplifies development efforts. Standardization in many countries is not an option, giving the United States the opportunity to take a lead in global innovation. To do so, it is imperative that the United States initiates these efforts to avoid reverse engineering.

AV stakeholders must commit to sharing resources and expertise if American consumers are to benefit from this innovative technology.

 

This blog is part of a series created under the direction of Bonnie Pierce, Lecturer in Strategic Management and Public Policy, for the GW Business School class “Business and Society: Autonomous Vehicles.”

 

1 Leigh, Bob “Standards-vs-Standardization” March 7, 2017

2 AAA American Drivers Conflicted About Self-Driving Cars” March 7, 2017