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Chile STAP: It’s Wanderlust for Me

Post by Jennifer Swartz, GMBA '19

Wanderlust. It has dictated a lot of my decisions while journeying through my MBA at GW. So, when the opportunity presented itself to again experience the world through one of the Global & Experiential Education department’s programs, I had to look into it. However, this wonderful possibility quickly turned into panic – which program should I choose?

Per usual, the Global & Experiential Education department compiled an array of options, all of which boasted intriguing projects, inspiring teachers, and magnificent locations. The confusion quickly became real, as every other day, another program would reach the top of my list. I ultimately came to the conclusion that I needed to base my decision on three factors: the project, location, and support.

The projects for the study abroad programs I was considering were extremely appealing. Not only were they all in the marketing realm, my concentration and intended field of work post-graduation, but they also focused specifically on brand management and consumer journey mapping. These two marketing areas are riveting to me, and I knew that the projects would provide me with a challenging and invaluable hands-on learning experience to connect a brand to customers. However, while riveting, these areas are somewhat new territory for me. I thus decided that I wanted to stay in an industry that I was more familiar with if possible. Last year, I got a crash course in the wine industry through a Net Impact and Kendall-Jackson case competition that resulted in a summer internship at Kendall-Jackson Winery. Due to this, the Chile study abroad program gained its first point.

Next up in my analysis came location. I have been fortunate enough to have visited numerous countries prior to graduate school, as well as throughout my MBA experience. In spite of all of my globetrotting, I have not yet explored Chile. Santiago, in particular, is a city that I have long yearned to visit given its vibrant culture and many attractions. After doing some research and learning more about its stunning landscapes, welcoming people, and amazing wines, Chile again gained another point.

Lastly, I knew I needed to have support if traveling abroad. While everyone needs this, support became a more physiological need, as this past semester was a bit difficult for me. Throughout my time at GW, I have befriended three incredible classmates who have quickly turned into family. All three of them have been an unbelievable support during this time… AND they all happen to be going on the Chile study abroad program. A compelling project, beautiful location, and undying support traveling the world with three people I love? Chile wins.

Now that my decision is made, I can officially sit back and let the wanderlust wash over me as I prepare to embark on this exciting adventure to Chile.